Can you tell me more about the Aloe Vera plant?
Aloe Vera (or True Aloe) is a member of the lily family and is a succulent native to southern Florida and other tropical regions of the world. Radiating from a center stalk are several thick spears filled with pure aloe liquid.

How long has the Aloe Vera plant been used?
Its natural healing properties were discovered centuries ago, and it has been used as an ingredient in medications throughout the world by many different cultures. It was widely used during Egyptian times to enhance the natural beauty of the skin and counter the effects of an arid climate. Research indicates that Cleopatra's cosmetics contained the pure gel of the aloe plant.

Why is the Aloe Vera plant so beneficial?
Aloe Vera possesses fantastic moisturizing properties and is excellent for the skin because its pH value is almost identical to that of skin (slightly acidic). Scientific analysis reveals a complex group of chemicals and enzymes that are biologically active.

What can it be used for?
Take a look at the Online Product Showcase to see how the crystal clear "gel" of the Aloe Vera plant is being used in a variety of beneficial products designed for total body care. You will find products that are topical, as well as, products that are taken internally, all providing the natural restorative powers of Aloe Vera. Some suggested uses of the Aloe Vera plant include: Asthma attacks, Burns, Cuts & scratches, Common colds, Ear infection, Sore throat, Sunburn and Toothaches

Our suppliers are listed in the PETA (People for the Ethical Treatment of Animals) "Cruelty-Free Shopping Guide," in recognition of the fact that no Aloe Center products are tested on animals. Suppliers are also listed with the National Anti-Vivesection Society (NAVS).